Travis Scott is the latest celeb to launch their own cannabis line.
His weed company will be called Cactus Farms. The company described the hybrid strain, saying, “dense, purple bud structure that smokes with the same experience as sipping a fine wine.” Other stars in the weed business include Jay-Z, Drake, B-Real, and Lil Baby.
If your favorite celeb puts out a product, will you automatically want to buy it?