The sportswear brand Champion’s has named Saweetie as their first-ever Global Cultural Consultant
The campaign will highlight Saweetie alongside 12 different female college athletes who demonstrate “confidence to play by their own rules and look good doing it.” Saweetie released a statement saying, “My relationship with Champion runs deep, as an athlete and lover of streetwear,” It’s been a go-to brand since high school! This campaign and partnership hit me on a personal level and I couldn’t be prouder to help all my sporty-icy girls out there feel empowered with self-love and confidence. When you feel good wearing Champion, the sky’s the limit.”
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