Motivational tool…
Uber is trying to get the most out of their drivers. The ride-sharing app will cover online college tuition costs and other perks for their best drivers.
Daniel Danker, head of driver product at Uber, told BuzzFeed News. “Drivers earn status by getting points and by giving great service — those unlock status. We want to recognize commitment from drivers.”
Drivers will be placed into three tiers: gold, platinum, and diamond. Depending on the tier you are in, you’ll get some great advantages. For example, Platinum drivers who have driven more than 3,000 rides will have their full tuition covered at Arizona State University’s (ASU) online program.
Will this motivate you to drive for Uber? Has the company done a good job of cleaning up their image?
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